
I help aromatherapists, reflexologists, and holistic practitioners build confidence, attract clients, and earn a proper living doing work they love.
If you want to learn how to give outstanding holistic therapy treatments and build a business that supports your life, you’re in the right place.
I’m Jenny Sheridan, and for over three decades I’ve been a therapist, tutor, and mentor in aromatherapy, reflexology, and holistic therapies. I’ve trained hundreds of therapists who now enjoy profitable businesses that make a massive difference to their clients' lives.
Alongside my training work, I’m the author of Step By Step Guide to Aromatherapy For Common Ailments, a practical guide to using essential oils for common physical ailments.
I love my podcast, the Aromatherapy Business Podcast where I share practical tips on aromatherapy and building a successful practice - it feels like I'm chatting directly to friends, students and colleagues.
My Facebook Group, Aromatherapy and Holistic Business Success, is a lovely place to come and chat with like-minded therapists, ask questions and get some great tips.

When I first trained, I loved holistic therapy, I wasn’t prepared for the real world of working with clients. There were big gaps in my training. I got my diplomas, my treatments were … meh.
I didn’t know how to use firm pressure or how to adapt my pressure to suit what the client wanted and needed. I didn’t know how to give an Indian Head Massage with the client lying down, I couldn't give a sinus massage which is often requested by clients. I didn't understand essential oil chemistry and how it can make blends 100% more effective.
Clients came once, sometimes twice, and then disappeared.
My business know how was to put my cards in local shops and cross my fingers. This was time-consuming, expensive and ineffective, not the way to a profitable business.
Good therapists don’t struggle because they aren’t talented. They struggle because no one shows them how to really do this — clinically, practically, and in business.
You will not be left wondering:
“Am I doing this right?”
“What do I say to clients?”
“How do I get bookings?”
“Can I actually make a living doing this?”
I don’t just teach techniques, I teach:
How to give confident, effective treatments
How to work safely and professionally
How to adapt treatments for real clients
How to attract clients and get rebooked
How to build a business that feels sustainable, not stressful
You don’t need to struggle your way through like I did.

“I must say I am loving the course, you can have all the books in the world, but there's no replacement for an experienced teacher.”
Claire O'Brien
“I found everything was clearly explained, and felt completely confident practising after the training.”
Laura Carty
“Jenny's training gave me the confidence and motivation to open my own successful holistic practice. I would highly recommend Jenny if you want to learn from the best.”
Caroline Coughlan
You're very welcome to explore my training courses below and take the next step when it feels right for you.
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© 2025 Essentials Holistic – Jenny Sheridan
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Based in Dublin Ireland
Supporting therapists succeed globally.
+353 85 730 6332
All content is for educational purposes only and is not a substitute for medical advice.